Feb 13, 2008

WWE New Slogan? Stock Update

Last night WWE sent out an email to people on their mailing list asking them to participate in a survey to choose the new company tagline. Here are the choices:

WWE...Let Us Entertain You
WWE...Real Entertainment
WWE...It's On
WWE...It's Unreal
WWE...Where the Story Never Ends
WWE...The Ultimate Thrill Ride

WWE Management hope to start promoting a new slogan after this year Wrestlemania PPV which is considered the beginning of a new year in the WWE Calendar.

WWE's stock price has done very well since the company released their 2007 4th quarter earnings report yesterday. The stock closed at 15.31 yesterday and jumped over a point "after the bell" to open at 16.59 this morning. As of this writing, the stock is up another 30 cents (2%).

WWE has received a lot of praise from the financial media in the past day. Their new toy deal with Mattel, who is a giant in the toy business, certainly has helped the stock rise today. Today WWE's stock hit its highest point since June 15th, 2007.

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